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Pietro Poretti Wants to Spark Bitcoin Adoption Dialogue at WEF

Posted on 27. January 2023

• The World Economic Forum (WEF) is an annual conference that takes place in Davos, Switzerland.
• Lugano Plan B is a project that allows municipal accounts to accept Bitcoin and other cryptocurrencies.
• Pietro Poretti, the director of Lugano’s Economic Development department, hopes to drive Bitcoin adoption dialogue at future World Economic Forum conferences.

The World Economic Forum (WEF) is an annual conference that takes place in Davos, Switzerland. Every year, the main promenade of Davos is filled with events and companies that are trying to make the most of the conference. This year, there was an increasing presence from companies in the cryptocurrency and blockchain space.

One of these companies was Lugano Plan B, a project that allows municipal accounts to accept Bitcoin and other cryptocurrencies. Its director, Pietro Poretti, is a Swiss resident from Lugano, who works as the director of Lugano’s Economic Development department. He and the Lugano Plan B team hope to drive Bitcoin adoption dialogue at future World Economic Forum conferences.

Poretti was spotted by Cointelegraph while they were shooting footage of the Bitcoin logo emblazoned on the Tech Lodge stand. Bitcoin was not officially on the agenda of the WEF in 2023, but it was discussed in various workshops during the week. The conversations focused more on Web3, the metaverse, central bank digital currencies and blockchain payment systems.

Poretti believes that it is important to take inspiration from what has already been done, and that open-mindedness is required when it comes to discussing Bitcoin and its adoption. He is passionate about Lugano Plan B’s potential to make a difference in the cryptocurrency space, and hopes to see the project succeed.

It remains to be seen what the future holds for Bitcoin and other cryptocurrencies, but Poretti is optimistic about their potential. He believes that, with the right dialogue and open-mindedness, Bitcoin and other cryptocurrencies can become a more prominent part of the conversations at the World Economic Forum. He hopes that one day, the technology will be accepted and embraced by the world at large.

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